Time for the annual #PimpMyBio blog hop for Pitch Wars Contestants!!!

This is just for fun, for mentees and mentors to get to know each other better. I repeat, this is NOT mandatory…but I know some mentors use it to  get to know contestants better.

The Blog Hop closes when the Pitch Wars sub window does…August 6th



STEP ONE: Create a #pimpmybio blog post on your website / blog..tell us about you!

And please add a link to the Blog Hop here:



STEP TWO: Link your post, using the button at the very bottom of the post. For title, put your name + genre


STEP THREE: Search the #pimpmybio hashtag on twitter & make friends!


STEP FOUR: Stalk the #pitchwars feed incessantly on twitter


*PLEASE READ AGAIN* The first box on the link will automatically pull up the title of your blog post. Please change it to “Your name / Category & Genre”

Questions? Send me an email at: BooksBoozeScotland {at} gmail



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Pitch Wars 2017: #PimpMyBio

Hi, and welcome!

Cool. Now that we’ve got the 80’s references out of the way…

About my manuscript…

She’s an heiress to a whisky fortune. He’s an esteemed distillery engineer. Problem is, they’re the same person, and now she’s being blackmailed.

YA Historical set in Victorian Scotland. It won the Windy City RWA contest and is a finalist in the YARWA Rosemary contest.

How ’bout a little visual to match…


This manuscript hasn’t been queried yet; I want to get it shiny first. 🙂

I’m looking for a mentor who can help with the big picture like pacing, plot development, etc. Line editing, less so.

And I’ll work hard! I work best under deadline pressure.

About me…

Fun: I’ve been in marketing for 15+ years…so yeah, I know booze. Scotch Whisky & Wine, to be exact. My corporate background means I’m familiar with branding, PowerPoints, deadline, and spreadsheets! Exciting, right?

Not fun: went through a creative dry spell last year, beginning at 11pm on Nov 8th, 2016 and didn’t let up until Jan 21, 2017. Enough said.

More fun: I teach Pinterest for Authors and Branding for Authors for Margie Lawson’s Writing Academy, Savvy Authors, and various RWA chapters.

Most fun: I live in NY with my 6 year old, black lab puppy, and Scottish hubby.

Yeah, kilts.

ross wedding kilt

(This one’s from my wedding)

About my fave things…


Kate Elliot – COURT OF FIVES series

Sharon Cameron – THE FORGETTING



Arwen Elys Dayton – THE SEEKER series

Amie Kaufman – THESE BROKEN STARS series

Maggie Stiefvater – ALL THE BOOKS especially The Scorpio Races

Sherry Thomas – Elemental Trilogy

Cassandra Clare – Clockwork Angel series


Kiersten White – ALL THE BOOKS


currently obsessed with making Spotify playlists of  Miike Snow, Lord Huron, Ed Sheeran, and the Moana soundtrack.


About my Fandoms

Anything on BBC America & SyFy. Whedonite. GOT. The Expanse.

And, I’ll admit, some many of the Bravo programs. BELOW DECK!!

Awkward, I know.       Sorrynotsorry.

About time for a drink!

Relax, put your feet up, have a drink of Lagavulin. It’s just you and me and Nick.

And that’s about it!

Check out other Pitchwars bios here.

Let’s connect on TwitterPinterest, Goodreads, Instagram

Cheers! Lana

Author Branding: July 2016

Join me for Author Branding next month!

author branding | www.lanapattinson.com

author branding | www.lanapattinson.com


AUTHOR BRANDING by Lana Pattinson, MBA

Have you ever thought…gosh, that author looks so put together. Everything matches on her website and social media, and she stands out from the crowd.

Branding for Authors is a mixture of career planning and marketing. Of defining yourself, and what you offer to your readers.

Each week will have a lecture and assignment(s) to complete, with feedback from the instructor and the rest of the class. You’ll finish this class with a clear understanding of your brand, what you stand for, and how you can leverage your messaging to reach your target audience.


  • What is a brand and why is it important?
  • Defining yourself through branding
  • The 3 phases of brand building
  • Developing your visual brand guidelines
  • Visual tools for branding consistently across multiple social media channels
  • Please note: this course walks you through strategic thinking and offers exercises to define your brand. It does not include tactical specifics (e.g. which social media channels to use or how to refresh your author website).


Click here to join the class!